| 000 | 00899Cam#a2200277#a#4500 | ||
|---|---|---|---|
| 001 | 022479 | ||
| 005 | 20160721160233.0 | ||
| 008 | 110304s1994||||ag d ##b #001|0#spa#d | ||
| 020 | _a9500236257 | ||
| 040 | _aAR-BeUNQ | ||
| 082 | 0 | 4 |
_a658.8 _221 |
| 100 | 1 | _aMcCarthy, E Jerome | |
| 245 | 0 | 2 |
_aFundamentos de comercialización : _bprincipios y métodos _cE. Jerome McCarthy, William D. Perreault. |
| 260 |
_aBuenos Aires : _bEl Ateneo, _c1994. |
||
| 300 |
_a399 p. : _bgráficos ; _c22 cm. |
||
| 490 | 1 | _aComercialización | |
| 500 | _aIncluye glosario e índice. | ||
| 650 | 7 |
_aMercadeo _2spines |
|
| 650 | 7 |
_aConsumo _2spines |
|
| 650 | 7 |
_aMercado internacional _2spines |
|
| 650 | 7 |
_aVentas _2spines |
|
| 650 | 7 |
_aPrecios _2spines |
|
| 700 | 1 | _aPerreault, William D | |
| 929 |
_aDONACION _bArmando Azeglio _d0,00 _e20110222 _fPAT0036736 _g1728 Exp. 827-0387/98 _j46007 |
||
| 942 |
_cLIB _n0 |
||
| 999 |
_c21543 _d96930 |
||