000 | 01196nam#a22003015a#4500 | ||
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001 | 019185 | ||
005 | 20160721154741.0 | ||
008 | 071008s2000####njuad####b####000#0#eng#d | ||
020 | _a0130122173 | ||
040 | _aAR-beUNQ | ||
082 | 0 | 4 |
_a658.83 _221 |
100 | 1 | _aKotler, Philip | |
245 | 0 | 2 |
_aMarketing management : _bthe millennium edition _cPhilip Kotler. |
260 |
_aNew Jersey : _bPrentice-Hall, _cc2000. |
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300 |
_axxxii, 752 p. : _bil., gráficos, tablas ; _c26 cm. |
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500 | _aLa Biblioteca tiene esta edición en español. | ||
504 | _aIncluye referencias bibliográficas. | ||
650 | 7 |
_aMercadeo _2Spines |
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650 | 7 |
_aMercado _2Spines |
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650 | 7 |
_aConsumidores _2Spines |
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650 | 7 |
_aEvaluación del mercado _2Spines |
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650 | 7 |
_aEstudio de mercado _2Spines |
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929 |
_aDONACION _bPearson Education _d0,00 _e20051206 _fPAT0021460 _g243 Exp.827-0387/98 _j40882 |
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929 |
_aDONACION _bPearson Education _d0,00 _e20051206 _fPAT0021461 _g243 Exp.827-0387/98 _j40883 |
||
929 |
_aDONACION _bPearson Education _d0,00 _e20051206 _fPAT0021458 _g243 Exp.827-0387/98 _j40884 |
||
929 |
_aDONACION _bPearson Education _d0,00 _e20051206 _fPAT0021459 _g243 Exp.827-0387/98 _j40885 |
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942 |
_cLIB _n0 |
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999 |
_c19098 _d94485 |