| 000 | 00822nam#a22002415a#4500 | ||
|---|---|---|---|
| 001 | 018698 | ||
| 005 | 20160721154514.0 | ||
| 008 | 070521s2003####sp############001#0#spa#d | ||
| 020 | _a8420540110 | ||
| 082 | 0 | 4 |
_a658.8 _221 |
| 100 | 1 | _aKotler, Philip | |
| 245 | 1 | 3 |
_aLos 80 conceptos esenciales de marketing : _bde la A a la Z _cPhilip Kotler; traducción de Dionisio Cámara y Sergio Bilbao. |
| 260 |
_aMadrid : _bPearson Educación, _cc2003. |
||
| 300 |
_axxiii, 179 p. ; _c24 cm. |
||
| 500 | _aIncluye índice. | ||
| 650 | 7 |
_aMercadeo _2Spines |
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| 650 | 7 |
_aMercadotecnia _2Spines |
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| 650 | 7 |
_aTerminología _2Spines |
|
| 700 | 1 |
_aCámara, Dionisio _etr _4trl |
|
| 700 | 1 |
_aBilbao, Sergio _etr _4trl |
|
| 929 |
_aDONACION _bEditorial Coyuntura _d0 _e20070412 _fPAT0019102 _g675 Exp. 827-0387/98 _j40190 |
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| 942 |
_cLIB _n0 |
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| 999 |
_c18699 _d94086 |
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