000 | 00900nam#a2200277#a#4500 | ||
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999 |
_c11341 _d86728 |
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001 | 008881 | ||
003 | AR-BeUNQ | ||
005 | 20190711115611.0 | ||
008 | 021126s1991####xxu#################spa#d | ||
020 | _a0201629194 | ||
040 |
_aAR-beUNQ _eaacr |
||
099 | _a12-F24 | ||
100 | 1 | _aForman, Andrew M | |
245 | 0 | 0 |
_aMercadotecnia en acción : Lecturas y casos _cAndrew M. Forman ; David W. Cravens ; Robert B. Woodruff. |
260 |
_aWilmington : _bAddison-Wesley Iberoamericana, _c1991 |
||
300 |
_ax, 420 p. : _btablas |
||
650 | 7 |
_aMERCADEO _2Spines |
|
650 | 7 |
_aMERCADO DE PRODUCTOS _2Spines |
|
650 | 7 |
_aMERCADO DE SERVICIOS _2Spines |
|
650 | 7 |
_aCOMERCIO _2Spines |
|
650 | 7 |
_aPROMOCION _2Spines |
|
650 | 7 |
_aADMINISTRACION _2toit |
|
700 | 1 | _aCravens, David W | |
700 | 1 | _aWoodruff, Robert B | |
929 |
_aCOMPRA _bAmerican Books _cExp. 827-0113/00 _d15,00 _e20021125 _fpatrimonio _j32771 |
||
942 |
_cLIB _n0 |