Managing innovation : integrating technological, market and organizational change Joe Tidd and John Bessant.

"Includes interactive e-book"-Port.

Incluye referencias bibliográficas e índice analítico.

About the authors -- Acknowledgements -- Preface to the fifth edition -- How to use this book -- Managing innovation -- Innovation - What it is and why it matters -- Innovation as a core business process -- Context -- Building the innovative organization -- Developing an innovation strategy -- Search -- Sources of innovation -- Innovation networks -- Select -- Decision making under uncertainty -- Building the innovation case -- Implement -- Creating new products and services -- Exploiting open innovation and collaboration -- Capture -- Exploiting entrepreneurship and new ventures -- Capturing the benefits of innovation -- Capturing learning from innovation

MAESTRIA EN CIENCIA, TECNOLOGIA Y SOCIEDAD